Gartner report for Financial Services & Banking CIOs:10 Effective Metrics to
Measure Your Digital InvestmentsJason Malo, Director Analyst, Gartner

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Banks are investing heavily in digital business initiatives to improve existing revenue streams or operating models, create new revenue sources and develop new business models. Measuring the full range of values generated from technology is an ongoing issue for CIOs and IT leaders. This challenge needs to be addressed through a wider lens on what “value” actually is, and how these values can be quantified.

Bank CIOs can use the 10 highly effective measurements outlined in this research to confirm if their digital investments drive business outcomes.

Why every CIOs should read this report?

  • “Augment or jump-start digital measurement with a baseline for each of the metrics included in this research. All are deemed to be highly effective by peer banks at determining the success of digital banking investments.” – Gartner
  • “Ensure organizational clarity around what each metric is meant to achieve; for example, what it means to have “active” users for banking services.” – Gartner
  • “Use metrics to guide thinking on overall digital investments in support of a top-down strategy rather than for specific initiatives which are bottom-up.” – Gartner

Analyst Profile

Jason Malo
Director Analyst

Jason Malo supports consumer banking institutions through changes to their Internet-enabled banking portals (both mobile and online). He also advises on the best strategic approach to better organize and understand data and how to use modern infrastructure capabilities like cloud services.

Mr. Malo spent 10 years with Bank of America in both technology and business roles leading projects balancing customer experience and security of the online banking platform. He started with BofA as a Developer of online platforms and databases, including data governance and platform transition activities for internal teams in corporate investment and retail banking. Following that, he managed the development, roadmaps, and go-to-market strategies for cloud-based products addressing threats to network infrastructure, personal information and online commerce over a five-year tenure with Verisign.

Please fill out the below form and get complimentary access to the Gartner report

Is your organization exploring digital transformation initiatives? *

YesNo

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Disclaimer:

Gartner, 10 Effective Metrics to Measure Your Digital Investment , 10 July 2020, Jason Malo GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from KGISL.

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